Beginners Must Know, This is How to Create a Youtube Channel for Business
How to create a youtube channel for business is something that may sound difficult for many people. However, as is commonly known, in this era, the Youtube platform is a means to accelerate the progress of the business being undertaken.
Therefore, by knowing how to create a channel through the guide below, you can take advantage of this most popular digital platform to expand your marketing channels with the hope of reaching many customers in the future.
How to Create a Youtube Channel for Business
The tutorial on how to make a YouTube channel make money is as follows:
- Go to the youtube.com site, then select sign in at the top right.
- Enter your Google Business account email and password .
- Click your Google account icon, then select "Create Channel".
- Set a logo, then specify the name of your YouTube Business channel.
In this case, it is highly recommended that you use an attractive logo in order to lure users to click and specify a name according to the brand according to the business industry.
In addition, add keywords that many people are looking for. For example: “Glowing Skincare—Best Skincare”.
- You can complete your business information in the “Basic Info” section.
You can click “Customize Channel” > select “Basic Info” > fill in the description (fill in with clear details related to your business, then include the most searched keywords). Then, scroll down, in the “Links” section, fill in related links such as website links, your Facebook page, your Instagram, and others (just select “+ ADD LINK”).
Then, in the “Contact info” section, you can fill it with your business email so that anyone who wants to work together can contact you directly via that email. After everything is filled in, all you have to do is click “PUBLISH” at the top right. You can also see how these settings appear on your channel home page, which is in the “ABOUT” section.
- Complete your visual brand in the “Branding” section.
Still on the "Channel Customization" page, you must have an interesting visual and explain about your own channel. There are three types of visuals that need to be prepared, namely:
- Picture
- Banner Image
- Video watermark
- Make a Channel Trailer
Channel trailers are short videos that contain collections of several videos. The goal is to briefly explain the contents of the channel, with a function that is almost similar to a movie trailer.
The guide on how to place a channel trailer is as follows:
- Select “Content”, then click “UPLOAD VIDEOS”.
- Fill in the title or “Title” > fill in the “Description” > Choose an attractive thumbnail > Set “Age Restriction” according to your business needs > Next to the “Visibility” section.
- Select “Public”, then “PUBLISH”.
- Now, you select “Customization” on the left > select “ADD” in the Channel Trailer section > select the video that was uploaded earlier.
Creating Online Banners—How to Create a Youtube Channel for Business
Still related to how to create a YouTube business account, you don't have to worry about how to create an easy and efficient visual brand. Currently, there is also a free version with several web-based tools, including using Canva.com. The guide is as follows:
- You have to go to the Canva.com website > select “Sign Up” at the top right > select Sign up with Google (directly with your Google account) > choose Small Business, for example (free).
- In the search box, type “youtube”, then select 'Youtube Channel Art'.
- Pilih “Create a blank Youtube Channel Art”.
- You just drag (pull) the template you want, then you can also change the background according to your brand color.
Later, you can also try different modifications until you get the desired result. In addition to using the banners in the selection above, you can also work more freely with your own custom banner template. The trick is to select “Upload” on the left side of the dashboard, then select “Upload Media”.
Preview Channel Youtube
Have you had success with the guide on how to create a YouTube account that makes money earlier? Now, it's time for you to see the results of the channel that you have created. You also only need to click "VIEW CHANNEL" at the top right. Now, you have a youtube channel for business that will be one of the best marketing channels for you.
How to Make Money from Youtube
With the advancement of technology and information today, you can earn additional income, even main income, through Youtube. Here's how:
- Create Your Own Channel
In this case, you only need to create a Youtube account, then determine what content your channel will focus on. Of course, today's viewers will be attracted by the concept of an interesting and not boring channel.
- Youtube account monetization
You need to monetize your account to be able to make money from Youtube. The trick is to enter account information, then click "Creator Studio" in the menu on the left. Click “Channel” and “Status and features”, then select “Enable Monetisation”, and agree to the existing agreement.
- Connect with AdSense
Not only the number of viewers, your income can also come from advertising. The trick is to associate and approve your AdSense account to your YouTube account.
Later, your earnings track can be made available in the YouTube Analytic tool. Your account can be paid after you complete and follow the Youtube payment threshold. Usually, ads will start appearing on uploaded videos after monetization is activated and Youtube has carried out further verification.
- Endorsement Cooperation
Regarding this, you can work with a well-known brand or someone who has a certain product. Through uploaded videos, you can do soft promotions, even by including product links in the description column.
- Selling Videos on Video Selling Websites
As a novice YouTuber, you should know that you can now use a video sales website account to promote your channel. The trick is to include a teaser form which will be directed to your YouTube account to see the full version of the video.
- Doing Live
Lastly, if you already have a fan base and a lot of followers on Youtube, you can increase trust in your fans by doing a live stream.
That's a review on how to create a YouTube channel for business. The guide above is highly recommended for those of you who have a business or are currently building a channel who want to have a business partnership. Good luck!
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